Why Baseball Stadiums Use Planogram Software

Those outside of the retail industry may not be familiar with planogram software. However, retail owners and vendors are no longer the only ones using the 21st century tool. Planogram software is a three-dimensional drawing of a space, or oftentimes a shelf. A brick-and-mortar owner uses the drawing to arrange a retail space. The purpose is to maximize the space that gets used and determine the way that space can best drive-up revenue sales.

Like vendors and retail stores, baseball stadiums are popularizing the use of planogram software. The change in venue type may seem surprising to some. However, there are justifiable reasons why stadiums in the United States benefit from planogram software.

Product Placement and Appearance

An effective planogram software helps display how products should appear in a store. It is also beneficial in illustrating the way that products are best positioned. The same idea is applicable when baseball stadiums use a planogram. Where you allocate space for vendors is important for any sports stadium. The same applies to restroom placement and how close the vendor stands are to restrooms. The crowds in a stadium already make the experience feel cluttered. The purpose of a planogram is to help visitors navigate these crowds. More so, it helps them find exactly what they need with minimal stress or effort.

Directing Foot Traffic

If you know that the most sold stadium item is a hot dog or popcorn, you might consider placing these vendors near the restrooms. These areas are prone to heavy foot traffic. Alternatively, you may consider placing the merchandise shop near the entryway to the stadium. By doing so, it is the first thing to catch a child’s eye. It is also more likely that people of any age will want clothing items before a game begins. Ultimately, planograms take the guesswork out of contractors and managers designing a space. The software introduces sales variables and does the determining for whomever needs it.

The Benefits of Scorpion Planogram Software

Planogram software tools help users to view a baseball stadium the way that a visitor would observe it. Look for tools that have a 3D planogram option. Once you toggle to this setting, you should be able to view any baseball stadium space in a virtual 3D environment. A key element is that the 3D option allows you to walk around fixtures. You can view the stadium fixtures from any angle or height.

You’ll also want to prioritize a user-friendly software interface. If you’re searching for software for your baseball stadium workplace, look for tools that synchronize sales data with the planogram. This allows you to learn just one software tool, streamlining this important process.

Busch Stadium

Team: St. Louis Cardinals

Capacity: 45,494

When it was opened: April 10, 2006

Address: 700 Clark Avenue, St. Louis, MO 63102

Cost to Build: $365 million

Dimensions: R- 335 ft, C- 400 ft, L- 336 ft


Busch Stadium gives you a lot to take in with the ballpark itself, its incredible views, and the lively surrounding area. Home of the St. Louis Cardinals, Busch Stadium reflects the energy of their passionate fans and is truly a ballpark to behold. Below is only a sample of what Busch Stadium offers, so hopefully it inspires you to see more for yourself.

Throughout the game, you might find your view lingering up to see the picturesque views of the St. Louis skyline including the emblematic Gateway Arch. And I do not blame you for that. The architects of the stadium strategically chose a downtown location to enhance the experience of the ballpark. If you have some time before or after the game to explore St. Louis, the Cardinal’s museum and Hall of Fame is conveniently located in the Ballpark Village, a bustling hub for all things Cardinals adjacent to Busch Stadium. Experience the spirit and sights of downtown St. Louis in a matter of a few city blocks. 

The current Busch Stadium is actually the third stadium to carry the name in Cardinals history. A unique feature of the stadium’s architecture is Gate 3 on the west side of the park. Its structure resembles that of the Eads Bridge of St. Louis, showing the city’s influence on the stadium. Recently, Busch Stadium has renovated their party suites. The new suites offer a full bar and buffet service within the suite with an updated feel. You can check out the new look and consider reserving one of these suites for your next party at the ballpark. While Busch Stadium has seen lots of changes over time, the Cardinals consistently performed as a strong team. 

Busch Stadium brings in consistently high attendance, considering both the loyal fans and the successful Cardinals franchise. Some of the highest achievements of the Cardinals have to be their eleven World Series victories, two of which were won in the current Busch Stadium. Among the famous players out of the Cardinals include Stan “The Man” Musial, Bob Gibson, and Albert Pujols. While there are many great moments from the Cardinals in Busch Stadium this video provides a nice collection. 

Be sure to add Busch Stadium to your list of stadiums to visit (if it isn’t already on it!). Embrace the Cardinal red and make your way to the stadium to experience it for yourself. 


Driving and Public Transit 

Local Area Map: 

Miller Park

Team: Milwaukee Brewers 

Capacity: 41,900

When it was opened: April 6, 2001

Address: One Brewers Way, Milwaukee, WI 53214

Cost to Build: $400 million

Dimensions: R- 344 ft, C- 400 ft, L- 374 ft


Miller Park, soon to be American Family Field at the start of the 2021 season, is home to the Milwaukee Brewers. The stadium is situated just outside downtown Milwaukee, making it a convenient spot to enjoy a good baseball game. There are many notable facts and features about Miller Park, but below is an overview of this MLB ballpark. 

Let’s talk about the physical structure of Miller Park first. Miller Park is one of six baseball stadiums, out of thirty MLB stadiums in total, to have a retractable roof. Retractable roofs are great for baseball given the unpredictable weather conditions that come along with the baseball season. If a rain rolls in, the diamond-shaped roof can safely cover the field within ten minutes or so. This roof is also a reason why Miller Park can maintain their natural grass field since the roof provides protection from the elements while the large windows of the park allow good light to reach the grass. These elements combine to create a perfect setting for both playing and watching a ball game. 

Perhaps one of the most cherished parts of Miller Park is not in its structure, but in its traditions. Evident from both the name of the field and the name of the team is the influence of the state’s heritage. German roots run deep in Wisconsin, so what better way to celebrate that history than having a beer and a brat at Miller Park watching the Brewers. Even better, enjoy that beer and brat while watching the iconic racing sausages. The sausages take the field at every home game during the 6th inning and race their route around the field. The race is a sight to behold as the oversized sausages in five varieties excite the fans as they run. Another fun tradition involves the Brewer’s mascot, Bernie Brewer, and the bright yellow slide in the stands of left field. Each time the Brewers hit a home run, Bernie comes out from his dugout and slides down. 

There are many ways to get to Miller Park to experience a Brewers game on their home turf. Look below to see your options. Whatever method you choose, you are sure to have a unique experience at Miller Park surrounded by passionate Wisconsin sports fans rain or shine. Come for the baseball and stay for the environment. 


Driving and Parking Info

Public Transit

Shuttle Service

Local Area Map

URL Link: https://goo.gl/maps/a9tLQNZB8M9Amrhe6

Great American Ballpark

Team: Cincinnati Reds

Capacity: 42,271

Opened: March 31, 2003

Address: 100 Joe Nuxhall Way
Cincinnati, OH 45202

Cost: $320 Million

Dimensions: 325-R, 404-C, 328-L


What’s Different about Great American Ballpark?

Competitively, what’s different about Great American Ballpark is the hitter-friendly dimensions that seem to play even shallower and which, locally at least, has earned this MLB stadium the nickname, Great American Smallpark.

It’s got decent views of the city and better than decent views of the Ohio River and northern Kentucky. But what’s different about this ballpark is the history of the Cincinnati Reds itself. Widely hailed as the best in baseball, the local Reds Hall of Fame provides an amazing encounter of the history of the organization and its importance to the local community. Here are some pictures we took during our last visit:



Best Moments

Competitively, the best moment might be Jay Bruce’s walk-off home run to clinch the division in 2010.

There’s also an argument that watching Joey Votto hit or Billy Hamilton run the bases and play center field is itself worth the price of admission.

The unveiling of the bronze statues and living members of the Big Red Machine into the local Hall of Fame are also way up there for best moments at the ballpark.

Call us sentimental fools, but if forced to choose, we’ll take Opening Day 2003. Opening Day is a deep part of Reds tradition with a huge parade in the city. Not many people know, that historically Cincinnati always played at home on Opening Day because in the earliest years of professional baseball, Cincinnati was actually the southernmost city in the league. So the inaugural Opening Day of Great American Ballpark in 2003 really seems to fit the bill.



Driving and Parking Info

Taking the Bus and Bus Parking

Taking the Streetcar

Taxi: Skyline Taxi: 513-241-7733
Towne Taxi: 513-761-7700


Local Area Map

Guaranteed Rate Field

Team: Chicago White Sox

Capacity: 40,615     

Opened: April 18, 1991

Address: 333 West 35th St., Chicago, IL 60616

Cost: $150 Million

Dimensions: 330-L, 400-C, 335-R







CTA Buses, Red Line (Sox-35th), Green Line (35th-Bronzeville)

PACE Shuttle Buses

Metra Trains

Chicago Taxicab Rates and Policies

Driving Directions


Walk or Bike


Top 10 Moments at U.S. Cellular/Guaranteed Rate Field


Local Area Map